Interior Designers: Selling Your Art
- Maintain Current with Design Trends.
- PHASE 2: Construct Your Body of Work.
- The third step is to go where interior designers go.
- Check to See if Your Work Is Appropriate.
- Utilize social media to your benefit.
- Reach out to interior designers as the sixth step.
How do interior designers utilize art?
Art completes a space; nonetheless, it is often neglected until the last minute, despite being one of the most essential parts. Art is the final touch that brings a room together and makes it seem complete. It only takes a small touch to completely change a place. It is essential to select artwork that complements the interior design style you’ve chosen.
However, whether you select a popular design or one that appeals to you personally, you cannot go wrong when decorating your home with beautiful artwork.
What are the seven interior design principles?
Having sound principles in place clarifies the scope of any undertaking. This is especially true of the seven interior design principles: balance, unity, rhythm, emphasis, contrast, size and proportion, and details. These criteria have been developed to facilitate the creation of harmonious interiors with personality.
Multiply the width by the length of the artwork to determine its overall size in square inches. Then multiply that figure by a predetermined financial sum commensurate with your reputation. The current cost per square inch for my oil paintings is $6. Calculate your canvas and framing costs, and then double that amount.
For instance: A 16″ × 20″ landscape oil painting on linen: 16″ x 20″ = 320 square inches. My oil paintings are priced at $6 per square inch.320 times six equals $1,920.00, which I round down to $1,900.2. The cost of my frame, canvas, and supplies was $150. (I buy framing wholesale). I double the cost in order to recoup the entire amount when the artwork sells at the gallery.
Otherwise, I am subsidizing the collector by providing the frame at no cost. $150 x 2 = $300.3. Then, I put everything together: $1,900 + $300 = $2,200 (the retail price) (the retail price). After deducting the fifty percent gallery charge, my share of the sale is $950 for the painting and $150 for the framing, for a total of $1,100.
For much bigger items, I will reduce the price per square inch by a dollar or two so as not to price my work beyond what my reputation can withstand. Alternately, I will raise the dollar per square inch for smaller works since little works require almost as much labor as bigger works, and I must be rewarded for my competence regardless of the size of the work.
The Garden Shed, Oil on Linen, by Lori Woodward, 12″ x 16″ This is not the only way to price artwork, but it helps me maintain consistent prices. Keep in mind that 10 years ago, when my artwork was relatively unknown to collectors, my prices were significantly cheaper.
- It is essential to know that when I have a successful sales year, I increase my pricing by 10 percent.
- When the economy is weak or sales are slow, I do not increase my pricing at all.
- I hope this gives you a starting point.
- If you just sell at small outdoor fairs and are just entering the art market, I would advise that you set a far lower price than I do.
I’ve sold my art for fourteen years. There are methods by which I might improve the value and, thus, the price of my artwork, but I will discuss those in a subsequent blog article. Lori Lori Woodward is a skilled artist who not only sells paintings but also publishes informative art blogs.